A Standards Assessment for agency owners who are ready to decide

A Standards Assessment for agency owners who are ready to decide

45 minutes. We map out where you're stuck, what needs to change, and whether we should work together. Within 48 hours, you decide: yes or no.

45 minutes. We map out where you're stuck, what needs to change, and whether we should work together. Within 48 hours, you decide: yes or no.

Book your assessment →

Trusted by over 500 agency owners in 12 countries.

Trusted by over 500 agency owners in 12 countries.

What we'll do in 45 minutes

Not a casual intro call. A sharp diagnosis of where your agency stands today — and what needs to happen for it to grow.

45 minutes, one-on-one, fully focused on your situation.

No generic tips, a concrete diagnosis of your agency.

An honest picture of where you stand

Book your assessment →

What we'll cover:

Where your growth is stalling, clearly identified

What needs to change for you to scale

The steps that actually matter for your situation

An honest answer: does working together make sense, yes or no

What we'll do in 45 minutes

Not a casual intro call. A sharp diagnosis of where your agency stands today — and what needs to happen for it to grow.

45 minutes, one-on-one, fully focused on your situation.

No generic tips, a concrete diagnosis of your agency.

An honest picture of where you stand

Book your assessment →

What we'll cover:

Where your growth is stalling, clearly identified

What needs to change for you to scale

The steps that actually matter for your situation

An honest answer: does working together make sense, yes or no

What we'll do in 45 minutes

Not a casual intro call. A sharp diagnosis of where your agency stands today — and what needs to happen for it to grow.

45 minutes, one-on-one, fully focused on your situation.

No generic tips, a concrete diagnosis of your agency.

An honest picture of where you stand

Book your assessment →

What we'll cover:

Where your growth is stalling, clearly identified

What needs to change for you to scale

The steps that actually matter for your situation

An honest answer: does working together make sense, yes or no

What we'll do in 45 minutes

Not a casual intro call. A sharp diagnosis of where your agency stands today — and what needs to happen for it to grow.

45 minutes, one-on-one, fully focused on your situation.

No generic tips, a concrete diagnosis of your agency.

An honest picture of where you stand

Book your assessment →

What we'll cover:

Where your growth is stalling, clearly identified

What needs to change for you to scale

The steps that actually matter for your situation

An honest answer: does working together make sense, yes or no

Who this assessment is for

This assessment isn't for everyone and that's the point. Be honest with yourself before you book: is this the right moment for you?

This is not for you if:
This call is for you if:
You want a quick tactic, not structural change
You're just starting and don't run an agency yet
You're looking for comfort instead of higher standards
You run an agency that's working, but growth has stalled
You're ready to decide, not to spend another year doubting
You're willing to look honestly at what needs to change

Recognize yourself? Then this 45 minutes will be time well spent. Book your assessment below.

Who this assessment is for

This assessment isn't for everyone and that's the point. Be honest with yourself before you book: is this the right moment for you?

This is not for you if:
This call is for you if:
You're just starting and have no clients yet
You want a quick trick, not real growth
You're not willing to do the work
Your agency works, but growth has stalled
You're ready to decide, not keep doubting
You'll look honestly at what needs to change

Bad Growth kills your agency. Calm Scale gives your freedom.

The Evidence

Same ceiling. Different agencies. Same fix.

Founders who installed the standard. In their own words.

"Backlink has grown, we have become way more sales driven, and the standards inside the team are higher than they have ever been. Not just what we deliver to clients, but how we hold each other accountable internally. It's uncomfortable sometimes, but that's also why the results are here right now."

Thomas van Miert

Backlink.nl & Flowboost Group

“I knew I was capable of more. Stuck at €10k per month, I wanted to build a company. A team. With Chris, we looked at who I am, what truly matters, and built a new proposition. That helped me launch a coaching program and land 2 multinational clients, taking me to €50k per month and hiring real team members."

Lucia van den Brink

Founder The Initial

"Chris installed the systems that took me out of the daily delivery. The agency now runs on standards and processes instead of on me. I went from being the bottleneck to leading the business. If you want to stop being the most senior operator in your own agency and actually own it, work with Chris."

William Duijzer

Founder Wild Digital

"Chris sees through you and your business in a way you can't yet see yourself. He made it radically simple how to scale what I'm great at. The result: 3x revenue. Without him I'd be doing interim work. Now I run the business the market is screaming for. You need that outside lens. Chris gives it to you."

Malou Nellissen

Founder Vertis Ops

"I've worked with Chris for three years now. What sets him apart is the clarity he brings. He turns grey areas back into black and white. Not by oversimplifying, but by setting a clear standard you can measure yourself against. He works from a blueprint for success, so we cut straight to the core every time."

Irene Krommendijk

Managing Director Yonego

Chris is always pushing you to your limits, in a good way. After a few sessions I already started to see changes in my mindset on a personal and business level. Those changes reflect in the way we operate our agency now. If you're looking for someone to help you break through growth ceilings, Chris is it.

Dani Rijff

Founder RocketCare

"Backlink has grown, we have become way more sales driven, and the standards inside the team are higher than they have ever been. Not just what we deliver to clients, but how we hold each other accountable internally. It's uncomfortable sometimes, but that's also why the results are here right now."

Thomas van Miert

Backlink.nl & Flowboost Group

“I knew I was capable of more. Stuck at €10k per month, I wanted to build a company. A team. With Chris, we looked at who I am, what truly matters, and built a new proposition. That helped me launch a coaching program and land 2 multinational clients, taking me to €50k per month and hiring real team members."

Lucia van den Brink

Founder The Initial

"Chris installed the systems that took me out of the daily delivery. The agency now runs on standards and processes instead of on me. I went from being the bottleneck to leading the business. If you want to stop being the most senior operator in your own agency and actually own it, work with Chris."

William Duijzer

Founder Wild Digital

"Chris sees through you and your business in a way you can't yet see yourself. He made it radically simple how to scale what I'm great at. The result: 3x revenue. Without him I'd be doing interim work. Now I run the business the market is screaming for. You need that outside lens. Chris gives it to you."

Malou Nellissen

Founder Vertis Ops

"I've worked with Chris for three years now. What sets him apart is the clarity he brings. He turns grey areas back into black and white. Not by oversimplifying, but by setting a clear standard you can measure yourself against. He works from a blueprint for success, so we cut straight to the core every time."

Irene Krommendijk

Managing Director Yonego

Chris is always pushing you to your limits, in a good way. After a few sessions I already started to see changes in my mindset on a personal and business level. Those changes reflect in the way we operate our agency now. If you're looking for someone to help you break through growth ceilings, Chris is it.

Dani Rijff

Founder RocketCare

"Backlink has grown, we have become way more sales driven, and the standards inside the team are higher than they have ever been. Not just what we deliver to clients, but how we hold each other accountable internally. It's uncomfortable sometimes, but that's also why the results are here right now."

Thomas van Miert

Backlink.nl & Flowboost Group

“I knew I was capable of more. Stuck at €10k per month, I wanted to build a company. A team. With Chris, we looked at who I am, what truly matters, and built a new proposition. That helped me launch a coaching program and land 2 multinational clients, taking me to €50k per month and hiring real team members."

Lucia van den Brink

Founder The Initial

"Chris installed the systems that took me out of the daily delivery. The agency now runs on standards and processes instead of on me. I went from being the bottleneck to leading the business. If you want to stop being the most senior operator in your own agency and actually own it, work with Chris."

William Duijzer

Founder Wild Digital

"Chris sees through you and your business in a way you can't yet see yourself. He made it radically simple how to scale what I'm great at. The result: 3x revenue. Without him I'd be doing interim work. Now I run the business the market is screaming for. You need that outside lens. Chris gives it to you."

Malou Nellissen

Founder Vertis Ops

"I've worked with Chris for three years now. What sets him apart is the clarity he brings. He turns grey areas back into black and white. Not by oversimplifying, but by setting a clear standard you can measure yourself against. He works from a blueprint for success, so we cut straight to the core every time."

Irene Krommendijk

Managing Director Yonego

Chris is always pushing you to your limits, in a good way. After a few sessions I already started to see changes in my mindset on a personal and business level. Those changes reflect in the way we operate our agency now. If you're looking for someone to help you break through growth ceilings, Chris is it.

Dani Rijff

Founder RocketCare

The Evidence

Same ceiling. Different agencies. Same fix.

Founders who installed the standard. In their own words.

"Backlink has grown, we have become way more sales driven, and the standards inside the team are higher than they have ever been. Not just what we deliver to clients, but how we hold each other accountable internally. It's uncomfortable sometimes, but that's also why the results are here right now."

Thomas van Miert

Backlink.nl & Flowboost Group

“I knew I was capable of more. Stuck at €10k per month, I wanted to build a company. A team. With Chris, we looked at who I am, what truly matters, and built a new proposition. That helped me launch a coaching program and land 2 multinational clients, taking me to €50k per month and hiring real team members."

Lucia van den Brink

Founder The Initial

"Chris installed the systems that took me out of the daily delivery. The agency now runs on standards and processes instead of on me. I went from being the bottleneck to leading the business. If you want to stop being the most senior operator in your own agency and actually own it, work with Chris."

William Duijzer

Founder Wild Digital

The Evidence

Same ceiling. Different agencies. Same fix.

Founders who installed the standard. In their own words.

"Backlink has grown, we have become way more sales driven, and the standards inside the team are higher than they have ever been. Not just what we deliver to clients, but how we hold each other accountable internally. It's uncomfortable sometimes, but that's also why the results are here right now."

Thomas van Miert

Backlink.nl & Flowboost Group

“I knew I was capable of more. Stuck at €10k per month, I wanted to build a company. A team. With Chris, we looked at who I am, what truly matters, and built a new proposition. That helped me launch a coaching program and land 2 multinational clients, taking me to €50k per month and hiring real team members."

Lucia van den Brink

Founder The Initial

"Chris installed the systems that took me out of the daily delivery. The agency now runs on standards and processes instead of on me. I went from being the bottleneck to leading the business. If you want to stop being the most senior operator in your own agency and actually own it, work with Chris."

William Duijzer

Founder Wild Digital

Backlink has grown, we have become way more sales driven, and the standards inside the team are higher than they have ever been. Not just what we deliver to clients, but how we hold each other accountable internally. It's uncomfortable sometimes, but that's also why the results are here right now.

Malou Nellissen

Co-founder Backlink.nl

"I've worked with Chris for three years now. What sets him apart is the clarity he brings. He turns grey areas back into black and white. Not by oversimplifying, but by setting a clear standard you can measure yourself against. He works from a blueprint for success, so we cut straight to the core every time."

Irene Krommendijk

Managing Director Yonego

Chris is always pushing you to your limits, in a good way. After a few sessions I already started to see changes in my mindset on a personal and business level. Those changes reflect in the way we operate our agency now. If you're looking for someone to help you break through growth ceilings, Chris is it.

Dani Rijff

Founder RocketCare

"Backlink has grown, we have become way more sales driven, and the standards inside the team are higher than they have ever been. Not just what we deliver to clients, but how we hold each other accountable internally. It's uncomfortable sometimes, but that's also why the results are here right now."

Thomas van Miert

Backlink.nl & Flowboost Group

“I knew I was capable of more. Stuck at €10k per month, I wanted to build a company. A team. With Chris, we looked at who I am, what truly matters, and built a new proposition. That helped me launch a coaching program and land 2 multinational clients, taking me to €50k per month and hiring real team members."

Lucia van den Brink

Founder The Initial

"Chris installed the systems that took me out of the daily delivery. The agency now runs on standards and processes instead of on me. I went from being the bottleneck to leading the business. If you want to stop being the most senior operator in your own agency and actually own it, work with Chris."

William Duijzer

Founder Wild Digital

Backlink has grown, we have become way more sales driven, and the standards inside the team are higher than they have ever been. Not just what we deliver to clients, but how we hold each other accountable internally. It's uncomfortable sometimes, but that's also why the results are here right now.

Malou Nellissen

Co-founder Backlink.nl

"I've worked with Chris for three years now. What sets him apart is the clarity he brings. He turns grey areas back into black and white. Not by oversimplifying, but by setting a clear standard you can measure yourself against. He works from a blueprint for success, so we cut straight to the core every time."

Irene Krommendijk

Managing Director Yonego

Chris is always pushing you to your limits, in a good way. After a few sessions I already started to see changes in my mindset on a personal and business level. Those changes reflect in the way we operate our agency now. If you're looking for someone to help you break through growth ceilings, Chris is it.

Dani Rijff

Founder RocketCare

"Backlink has grown, we have become way more sales driven, and the standards inside the team are higher than they have ever been. Not just what we deliver to clients, but how we hold each other accountable internally. It's uncomfortable sometimes, but that's also why the results are here right now."

Thomas van Miert

Backlink.nl & Flowboost Group

“I knew I was capable of more. Stuck at €10k per month, I wanted to build a company. A team. With Chris, we looked at who I am, what truly matters, and built a new proposition. That helped me launch a coaching program and land 2 multinational clients, taking me to €50k per month and hiring real team members."

Lucia van den Brink

Founder The Initial

"Chris installed the systems that took me out of the daily delivery. The agency now runs on standards and processes instead of on me. I went from being the bottleneck to leading the business. If you want to stop being the most senior operator in your own agency and actually own it, work with Chris."

William Duijzer

Founder Wild Digital

Backlink has grown, we have become way more sales driven, and the standards inside the team are higher than they have ever been. Not just what we deliver to clients, but how we hold each other accountable internally. It's uncomfortable sometimes, but that's also why the results are here right now.

Malou Nellissen

Co-founder Backlink.nl

"I've worked with Chris for three years now. What sets him apart is the clarity he brings. He turns grey areas back into black and white. Not by oversimplifying, but by setting a clear standard you can measure yourself against. He works from a blueprint for success, so we cut straight to the core every time."

Irene Krommendijk

Managing Director Yonego

Chris is always pushing you to your limits, in a good way. After a few sessions I already started to see changes in my mindset on a personal and business level. Those changes reflect in the way we operate our agency now. If you're looking for someone to help you break through growth ceilings, Chris is it.

Dani Rijff

Founder RocketCare

The Evidence

Same ceiling. Different agencies. Same fix.

Founders who installed the standard. In their own words.

"Backlink has grown, we have become way more sales driven, and the standards inside the team are higher than they have ever been. Not just what we deliver to clients, but how we hold each other accountable internally. It's uncomfortable sometimes, but that's also why the results are here right now."

Thomas van Miert

Backlink.nl & Flowboost Group

“I knew I was capable of more. Stuck at €10k per month, I wanted to build a company. A team. With Chris, we looked at who I am, what truly matters, and built a new proposition. That helped me launch a coaching program and land 2 multinational clients, taking me to €50k per month and hiring real team members."

Lucia van den Brink

Founder The Initial

"Chris installed the systems that took me out of the daily delivery. The agency now runs on standards and processes instead of on me. I went from being the bottleneck to leading the business. If you want to stop being the most senior operator in your own agency and actually own it, work with Chris."

William Duijzer

Founder Wild Digital

Before you book a few things to know

No. The assessment is free and entirely without obligation.

45 minutes. Enough to go deep, short enough to fit into your day.

Chris himself. You'll be speaking directly with him about where your agency stands and what needs to change.

That's fine. The assessment is there to help you decide, you're not committing to anything.

Nothing special needed. Just make sure you have 45 minutes to talk undisturbed about where your agency stands.

Within 48 hours you decide: yes or no. If we move forward, we'll map out the next steps together. If not, you still walk away with a clear picture of where you stand.

Before you book a few things to know

No. The assessment is free and entirely without obligation.

45 minutes. Enough to go deep, short enough to fit into your day.

Chris himself. You'll be speaking directly with him about where your agency stands and what needs to change.

That's fine. The assessment is there to help you decide, you're not committing to anything.

Nothing special needed. Just make sure you have 45 minutes to talk undisturbed about where your agency stands.

Within 48 hours you decide: yes or no. If we move forward, we'll map out the next steps together. If not, you still walk away with a clear picture of where you stand.

Before you book a few things to know

No. The assessment is free and entirely without obligation.

45 minutes. Enough to go deep, short enough to fit into your day.

Chris himself. You'll be speaking directly with him about where your agency stands and what needs to change.

That's fine. The assessment is there to help you decide, you're not committing to anything.

Nothing special needed. Just make sure you have 45 minutes to talk undisturbed about where your agency stands.

Within 48 hours you decide: yes or no. If we move forward, we'll map out the next steps together. If not, you still walk away with a clear picture of where you stand.

Before you book a few things to know

No. The assessment is free and entirely without obligation.

45 minutes. Enough to go deep, short enough to fit into your day.

Chris himself. You'll be speaking directly with him about where your agency stands and what needs to change.

That's fine. The assessment is there to help you decide, you're not committing to anything.

Nothing special needed. Just make sure you have 45 minutes to talk undisturbed about where your agency stands.

Within 48 hours you decide: yes or no. If we move forward, we'll map out the next steps together. If not, you still walk away with a clear picture of where you stand.