Score
UnBaund®
UnBaund® is what the U in U-level stands for: how far the founder has broken loose from their own company. U0 is stuck. U250 is loose.
The word
Bound is what most founders are: to the delivery, to the client who asks for them by name, to the review that has to pass their desk. UnBaund® is the direction of travel, spelled the way it is so it can be a name.
Why a word for it
Because "freedom" is a feeling and this is a measurement. Every U-level is a step further out of your own company, expressed in euros of Untouched Revenue per month.
Frequently Asked Questions
Does UnBaund® mean leaving the company?
No. It means the company can deliver the client promise without you. What you do with that freedom is yours: sell, lead, build the next thing, or step back.
Is it the same as an exit?
No. An exit is one way to use it. A U100 company is also simply a better company to own.