Events
Agency Growth & Finance Event 26th of June Leiden
Chris Out
Agency Growth and Finance Event
June 26 – Private Session for Ambitious Agency Owners
A small-scale, private morning for founders who are serious about scaling their agency.
No event with 100 people. No surface-level inspiration. Instead: honest conversations about growth, profit, and leadership.
Maximum 10 to 15 participants.
Why this session?
Many agencies grow on talent and energy. But at a certain point, friction emerges:
Revenue grows, but profit lags behind
Cashflow feels unpredictable
The founder stays involved in everything
Finance is reactive instead of strategic
Structure is missing, despite good intentions
This session brings two crucial perspectives together:
Leadership and standards (performance and growth)
Finance and back office (profit and scalability)
Growth without structure breaks. Structure without leadership stagnates.
What we cover
Top 10% Agency Standards
What distinguishes agencies that grow structurally from agencies that get stuck?
Where is the real ceiling?
Which standards are not being enforced?
Why tolerance is always more expensive than confrontation
How to stop being the bottleneck
Finance as a Growth Accelerator
What needs to be financially in order to be able to scale?
Insight into margin per project
Cashflow versus profit
Forecasting and management information
Why many agencies make profit by accident
When a CFO structure adds value
No theory. No spreadsheet training. Real-world insights from dozens of agency cases.
Who is this for?
This roundtable is intended for:
Agency founders between roughly 30k and 150k+ monthly revenue
Entrepreneurs with the ambition to scale up
Founders willing to look critically at their business and themselves
Not intended for:
Freelancers without a growth plan
Employees
People only looking for inspiration
What you take home
Confrontation with your current standards
Clear insight into your financial foundation
Concrete improvement points
Sparring with equal-level founders
A more realistic view of your growth potential
Practical information
Date: June 26 Time: 10:00 to 13:00 Location: Golden Tulip & Tulip Inn Leiden Centre Spots available: Maximum 15 founders
Private session by invitation. Limited number of individual tickets available.
Want to attend?
About Chris Out
Chris Out built his own agency from 10 to 85 employees across multiple countries before stepping out of daily operations.
Since then, he has worked in more than 2,000 one-on-one sessions with agency founders across Europe.
His focus is not on marketing tactics, but on:
Leadership
Performance
Standards
Structural profit growth
He helps founders build their organization according to the standards of a top 10% agency, so growth is no longer a matter of luck.
Website: chrisout.com
About Your First CFO
Your First CFO (formerly Your First Finance) supports agencies with a professional finance structure that is normally only available to larger organizations.
They deliver:
Finance teams on a subscription basis
Insight into profit, margin, and cashflow
Strategic business reviews
Structure in forecasting and reporting
With a focus on creative and digital agencies, they understand the dynamics of project-based work, fluctuating margins, and rapid growth.
